Top 10 Benefits of Having a Website

Today, having a company website is as crucial as having a shop, office or telephone number. Research has found that 6/10 customers expect brands to have content online about their business. Why wait any longer your customers are looking for you! If you own or operate a business which hasn’t taken that step into the […]

7 Ultimate Solutions to Reduce Shopping Cart Abandonment

Online sellers are facing an abandonment crisis. According to a report from Barilliance, 78% of online shoppers leave a website without checking out, a number that has been increasing over the past five years. The rate is even higher on mobile devices, with nearly 85% of carts left abandoned, a figure that is truly shocking […]

Need a Website Design: 8 Factors to Consider a Priority

From functionality to appearance to navigation to coding integrity, there are several factors involved in developing a user-friendly, eye-catching website. There are a lot more that needs to be taken care of by developers and designers while they’re in the mission of creating a great website. They must adopt a collaborative approach to build a […]

How to Improve Landing Page Experience

According to Google, the average time it takes to fully load the average mobile landing page is 22 seconds, and 53% of people will leave a mobile page if it takes longer than 3 seconds to load. So, optimising landing pages is imperative if you’re advertising your site on Google and are paying for each visitor […]

How to Boost Your Website Conversion Rate with Live Chat

Currently, live chat is becoming very popular, and most people prefer to communicate through it because of its easy usage and simplicity. Surprisingly, most businesses still rely on phone calls to meet their clients’ needs and solve problems. If a client is facing an issue, they have to call customer support or a call center to […]

Important Search Engine Optimisation Steps to Get the Most Out of Your Website

There are so many bloggers out there who struggle to get quality, targeted traffic to their websites. However, this is not uncommon because most people do not know how to implement proper SEO strategies to get noticed in the major search engines. In this article, we will break down 4 vital SEO tactics that you should be […]

Conversion Rate Optimization: Marketing’s Most Underused Secret Weapon

I attend and speak at some of the best digital marketing conferences all over the world, and I can count on one-hand the number of sessions I’ve seen that offered quality content about Conversion Rate Optimization (CRO). This marketing specialization just always seems to fly under the radar in marketing circles. Yes, there are a […]

The Most Intriguing Facts About Modern Web Design

Web design is one of the most important things for any business to invest in and has explicit returns that can grant a business a new life in the internet age. Web design is always changing with trends and new traits that are taken from all forms of media and fashion. For many years it was all […]

How to Build a Better Brand With Human-Centered Design

Creating a brand in saturated markets is an increasingly difficult task. While adtech is making it easier to target potential customers, producing unique, human-centered content that differentiates the brand remains a challenge for most companies. I deal with this on a daily basis, and constantly work to improve my own brand through updating my website, […]

8 Web Design Trends to Follow in 2018

Beauty is in the eye of the beholder.  Some people appreciate simplicity; some appreciate luxury. You can create algorithms, conduct surveys, and take polls, but no matter what it’s difficult to market your product based on people’s choices. What is it that people like? How do people make a choice? What is a good choice? What […]

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