7 Critical Slides all Sales Presentations Should Have
Sales reps spend an enormous amount of time creating sales presentations and proposals. According to CSO Insights’ 2016 Sales Enablement Optimization study, 57 percent of organizations need to improve access to content for their sales people. As such, more organizations are moving toward using one master sales deck that contains all the content a rep […]
5 Tips for Creating and Sharing Your Brand Story
When was the last time you thought about your brand story? Busy B2B marketers are often so focused on lead generation, nurturing, conversions and sales that sometimes we lose sight of the bigger picture: sharing our brand’s story with the world. Creating and sharing your brand story is a powerful sales tool. Studies show that […]
Digital Marketing Trends to Budget for Now [INFOGRAPHIC]
Where to Advertise your Business Online
Do you feel like you’re constantly wasting your marketing dollars? Join the club. Although print advertising, direct mail, tv and radio still have some relevance for some industries, for many, it’s a giant waste of time and money. Consumer attention span is getting shorter, coupled with an ever increasing amount of advertising, you can see […]