The Benefits of Blogging
There are many different kinds of blogs out there and people blog for different reasons. Some blogs are professional, some are personal and some are poetic! There are people who blog for fun and there are people who blog for business. The key to a successful blog, irrespective of the purpose, is to keep the blog consistent, […]
Proven Web Design Tips to Reduce Your Website’s Bounce Rate
Remember when blind dates were all the rage and you loved the experience? Of course you did, until you ended up on a bad date, or worse got stood up. In the web design world, bad blind dates equal high bounce rates. Let’s understand how. Image Source Say your users visit your website’s homepage. They […]
The Role of Social Media in Your Website SEO
Social media has become integral to the way we use the Internet. The important content is not only linked, but it is also shared, liked, tweeted and pinned. How people use the Internet has drastically changed, and this hasn’t gone unnoticed at the Googleplex. Many of the independent studies on Google’s ranking algorithm show a […]
8 Web Design Principles to Know in 2019
Your website design is more important for conversions than you think. You can implement every conversion-boosting tactic in the world, but if your web design looks like crap, it won’t do you much good. Design is not just something designers do. Design is marketing. Design is your product and how it works. The more I’ve […]
Top 10 Benefits of Having a Website
Today, having a company website is as crucial as having a shop, office or telephone number. Research has found that 6/10 customers expect brands to have content online about their business. Why wait any longer your customers are looking for you! If you own or operate a business which hasn’t taken that step into the […]
7 Ultimate Solutions to Reduce Shopping Cart Abandonment
Online sellers are facing an abandonment crisis. According to a report from Barilliance, 78% of online shoppers leave a website without checking out, a number that has been increasing over the past five years. The rate is even higher on mobile devices, with nearly 85% of carts left abandoned, a figure that is truly shocking […]
5 Ways You May Be Wasting Money on SEO without Knowing It
SEO (Search Engine Optimization) is the process of getting your website to rank higher in search engine results pages. Unlike Google Ads (or other type of ads), SEO is free. Well, technically free. SEO is free in the sense that you don’t have to pay another company directly to have certain pages of your website […]
Why Build SEO into Your Business Marketing Strategy?
If you’re a developing business, or if you’re an established business trying to establish an online presence, SEO is going to be your best friend in the marketing aspect of things. SEO is the practice of optimizing a website or blog so that its content ranks well on search engines and therefore drives more traffic. […]
Need a Website Design: 8 Factors to Consider a Priority
From functionality to appearance to navigation to coding integrity, there are several factors involved in developing a user-friendly, eye-catching website. There are a lot more that needs to be taken care of by developers and designers while they’re in the mission of creating a great website. They must adopt a collaborative approach to build a […]
How Symbols Can Strengthen Your Company’s Brand Identity
From cave walls to hieroglyphics to the printed word as we know it today, symbols are a powerful way to communicate concepts at a glance. This is true not only in popular culture but also when it comes to business, marketing, and branding. Symbols offer a powerful and effective way for companies to communicate their […]